Facebook is rolling out a new feature on its platform, which will let advertisers connect with over one billion WhatsApp users. According to Techcrunch , Facebook has launched a new click-to-WhatsApp messaging button for pushing out ads to WhatsApp so that people can call or message via Whatsapp instantly. However, apart from advertisers, it is still unclear whether Facebook plans to launch the Click-to-Whatsapp feature for the regular consumers as well. The feature is said to be rolling out in North and South America, Africa, Australia and most of Asia. The report further says that Europe is missing from the list, given WhatsApp ‘s equation with EU regulators over data sharing with Facebook. Many people already use WhatsApp to communicate with small businesses. It s a fast, convenient way to stay in touch, said Pancham Gajjar, product marketing manager, Facebook, in a statement. By adding a click-to-WhatsApp button to Facebook ads, businesses can now make it ev...
Posts
Showing posts from December, 2017